Indian company, BHU, has announced a new initiative that offers haircuts for poor people for Rs 1,000 each.
The initiative aims to reduce the number of people who need to rely on hand washing for haircuts, which is the cheapest form of water.
The initiative will start with 50,000 households in the state of Bihar, and is being piloted by BHUL.
“This initiative is a huge step in reducing the number and the poverty in Bihar,” the company said in a statement.
“It is a big step to improve the quality of the water we use and also provide a free haircut for every household.”
The scheme is also targeting the rural poor who lack access to sanitation and sanitation facilities.